• Mumbai, Maharashtra 400064
  • contact@tanvora.com

You’re already getting traffic — the next step is turning more of those visitors into leads, enquiries or sales. Tanvora focuses on Conversion Rate Optimisation to improve how your pages, funnels and forms perform, using data instead of guesswork.

Make Every Click Count

CRO is about understanding user behaviour, removing friction and testing improvements across your website and campaigns. We analyse where visitors drop off, how they interact with pages and what stops them from taking action — then design and implement changes to increase conversions step by step.

Conversion Optimisation Services We Provide

CRO Audit & Analysis

  • Review of key pages: home, product, service and landing pages.
  • Analysis of funnels, forms and drop-off points.
  • Use of analytics, heatmaps and behavioural insights where available.

User Journey & UX Improvements

  • Clarifying page structure, content hierarchy and CTAs.
  • Reducing unnecessary steps and distractions in the journey.
  • Aligning messaging with user intent from each traffic source.

Landing Page Optimisation

  • Conversion-focused landing pages for campaigns and ads.
  • Headline, copy, layout and form optimisations.
  • Trust elements such as reviews, proof, FAQs and guarantees.

Form & Funnel Optimisation

  • Shorter, clearer forms with better microcopy and validation.
  • Multi-step flows where appropriate to reduce friction.
  • Improved confirmation pages and follow-up sequences.

A/B Testing & Experiments

  • Hypothesis-driven tests for layouts, CTAs, copy and offers.
  • Test design, implementation and result interpretation.
  • Rolling out winning variations into main experiences.

Performance & UX Alignment

  • Checking how speed, mobile responsiveness and layout affect conversions.
  • Recommendations to align tech performance with UX goals.
  • Co-ordination with your dev team for implementation.

Why Conversion Rate Optimisation Matters

More Results from Existing Traffic

Increase leads or sales without always spending more on ads or campaigns.

Better User Experience

Cleaner journeys and clearer messaging make the site easier to use for everyone.

Lower Acquisition Cost

When more visitors convert, your cost per lead or sale naturally goes down.

Stronger Campaign Performance

Paid and organic campaigns perform better when landing pages are optimised.

Data-Backed Decisions

Changes are based on evidence and tests, not just opinions or trends.

Compounding Impact Over Time

Small, continuous improvements add up to large gains in revenue and leads.

Our CRO Process

01

Discovery & Goal Definition

Understand your key funnels, current metrics and business targets for conversions.

02

Audit & Insights

Analyse pages, behaviour and data to identify friction points and quick-win opportunities.

03

Hypotheses & Prioritisation

Define what to change, why it should help and which tests or changes to run first.

04

Implementation & Testing

Roll out design/copy changes or A/B tests, working with your dev or marketing teams.

05

Measurement & Iteration

Review results, keep what works, discard what doesn’t and repeat with new ideas.

Why Choose Tanvora for CRO?

  • Practical, data-driven approach instead of random design changes.
  • Understanding of both UX and technical constraints during optimisation.
  • Ability to work across marketing, design and development teams.
  • Clear reporting on what was tested, what worked and what’s next.
  • Focus on measurable business results: leads, sales and revenue.

Want to improve the performance of your existing traffic and campaigns? Tanvora can help you systematically increase your conversion rates.